From procurement gap to deployment gap: what it takes to get UK defence tech into service
Why homegrown UK defence tech SMEs with technology ready to deploy are struggling to go from pilot to programme
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Articles
GTM & Growth
6
min read
Your Next Market Feels Obvious. That’s Exactly the Problem.
Most founders can name their next market in three seconds - and that speed is the problem. A five-criteria framework for scoring, sequencing and defending international expansion decisions.
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Articles
GTM & Growth
6
min read
Hire, Embed or Wait? How to Staff a New Market
Permanent country hire, embedded operator, or fractional leader? A decision framework for resourcing a new market before you have proof it will work.