US Market Entry:
GTM Strategy Online Workshop

Get ready. Build a plan. Know how you’ll enter

📅 Date: 3 July 2025
⏱️ Time: AEST: 9:00am – 11:00am | Pacific Time (PT): 4:00pm – 6:00pm

This two hour interactive workshop is for leaders aiming to expand into the US market.

Led by the experts at Think & Grow, you’ll learn how to:

◦ Assess your readiness for expansion
◦ Choose the best market entry approach for your business
◦ Craft a GTM strategy tailored for successful entry into the US

By the end of this workshop, you’ll have a clear roadmap to de-risk your expansion, align your leadership team, and drive meaningful results in an increasingly competitive environment.
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Navigate US Expansion with Expert-Led Webinars Series

Who should attend?

This workshop is ideal for:
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◦ Heads of GTM
◦ Sales
◦ Marketing
◦ Operations

Strategy, product, or revenue teams seeking market clarity

Companies planning or currently executing a US market entry

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Key insights and takeaways

You’ll leave this workshop equipped with:
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A strategic GTM framework tailored to your expansion goals

An understanding of your readiness to execute your US market entry

This workshop will help you assess which market entry motion best aligns with your business, whether that’s product-led, sales-led, or partner-led.

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Key activities covered

GTM Strategy Canvas:
Define your market need, value proposition, customer segments, key geographies, and more.

GTM Readiness Assessment:
Evaluate leadership alignment, operational readiness, and strategic metrics.

Market Entry Motion Assessment:
Select the optimal GTM motion (Product-Led, Sales-Led, or Partner-Led) to de-risk your expansion and accelerate traction.

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Technical Requirements

Access to Zoom: Participants we recieve their private Zoom access

Market Entry Tool: Browser-based completion of the Market Entry Tool

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Your Experts

Learn from seasoned growth strategists with decades of experience scaling tech companies globally. Gain first-hand knowledge from experts who have executed successful market entries across hyper-growth startups and scaleups, and Fortune 100 companies

George Kyriakis

Growth Advisor
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Previously at: C100, FreshBooks, PointClickCare, Desire2Learn, Innovation Group, Microsoft Canada, Network, NCR

George brings 30+ years of partnership strategy expertise, including 17 years at Microsoft leading Canadian partner initiatives. He's driven growth across Fortune 100s and startups, notably increasing FreshBooks' global partner revenue from under 10% to over 50%. A recognised speaker, he shares insights at conferences and on YouTube and Spotify.

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Stuart Kelly

MD, North America & Growth Advisor
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Previously at: Insightsoftware, Vizlib, Astrato Analytics, GoCanvas, Nuance Communications, SpinVox Ltd, Singtel Optus

Stu Kelly is a seasoned growth advisor and GTM strategist, MD North America at Think & Grow. With leadership roles at InsightSoftware, Vizlib, Astrato, and GoCanvas, he excels in helping tech companies scale globally, build revenue, and develop strategic partnerships. His people-led approach empowers founders to achieve international growth.

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Why Think & Grow?

We’ve helped over 650 companies expand successfully across 1000 workshops in 22 countries.

Proven Programs:
Our Market Entry Programs, backed by partners like AWS and UK FCO, have guided hundreds of high-growth tech companies to scale successfully.
US Operator Network:
Our on-the-ground US operator network connects you to the right partners and customers, driving tangible results from strategy to execution.
End-to-End Execution:
From market research to sales team enablement, we execute every step, ensuring your US expansion.